Brand and Identity Design
Swinburne University of Technology

Earthsounds is a fictitious guitar manufacturing company who build fine-quality, hand-crafted and fully sustainable acoustic guitars right here in Australia. Being 100% committed to sustainability they use reclaimed timbers and source alternative tonewoods, strictly working with and supporting forestries and suppliers that have positive replanting procedures in place.

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The branding was inspired by Earthsounds core brand value: IN TUNE.

"We strive to exist in harmony, acknowledging we are all energy, interconnected with mother nature and each other. We will be the change the world needs, realising one action towards positivity today directly changes the future."